If you’re building a wellness business, your website is one of the most important tools for attracting and booking clients. But when it comes to creating that website, you have a big decision to make: Should you DIY or hire a designer?

There’s no one-size-fits-all answer, but by understanding the pros and cons of both approaches, you can decide which option is best for your business.

DIY Website: Is It Right for You?

DIY-ing your website can be a great choice if you have the time, patience, and willingness to learn. Many website platforms (like Showit, WordPress, and Squarespace) offer drag-and-drop templates that make designing easier than ever. However, DIY isn’t the right fit for everyone.

DIY is a great option if:

• You’re on a budget & need to keep costs low. A template is a one-time purchase that allows you to launch your site affordably.
  
• You have an eye for design and can create a visually appealing, professional-looking website.
  
• You’re comfortable troubleshooting tech issues (or don’t mind spending time watching tutorials).
  
• You have the time to experiment, tweak, and refine your website until it looks and functions how you want.

DIY Challenges to Consider:

•  It can take a lot longer than expected to get everything looking just right.
  
• Without design experience, your site may not convert as well as it could.
  
• Tech issues can be frustrating if you’re not comfortable with troubleshooting.

Pro Tip: If you want to DIY but don’t want to start from scratch, using a website template can give you a strategic starting point and make the process much easier. The Rooted Template was designed specifically for wellness coaches and holistic entrepreneurs, so it takes the guesswork out of layout, branding, and functionality.

Custom Website Design: Is It Worth the Investment?

If you want a high-end, fully customized website that aligns with your brand and attracts dream clients effortlessly, hiring a designer might be the best route. A professional designer doesn’t just make your site look good—they craft a strategic, conversion-focused site that helps you grow your business.

Custom design is best if:

• You want a polished, high-converting website that reflects your unique brand identity.
  
• You’re ready to invest in a professional online presence that helps you stand out.
  
• You need strategic guidance on branding, messaging, and user experience.
  
• You don’t want to spend weeks (or months) DIY-ing and would rather let an expert handle it.

Custom Website Challenges to Consider:

•  It costs more upfront than a DIY approach, making it an investment.
  
• It takes time—custom design projects can take weeks or months, depending on scope.
  
• You’ll need to work closely with your designer to ensure the final product aligns with your vision.

So, Which One Is Right for You?

👉 If you’re just starting out, have a tight budget, and love the idea of customizing your own site, DIY is a great option—especially when using a high-quality template like Rooted to simplify the process.

👉 If you’re scaling your wellness business and want a website that’s built to convert from day one, investing in custom design can be a game-changer for your brand.

The Best Middle Ground: A Website Template Built for Wellness Entrepreneurs

Want the best of both worlds? A strategic website template lets you DIY your site while ensuring it looks professional and converts clients. The Rooted Template is designed specifically for wellness brands, making it easy to launch a stunning, functional website without the stress.

• Pre-designed for wellness coaches & holistic entrepreneurs
• Easy-to-use, customizable & mobile-friendly
• Built for conversions so you can attract & book clients

Ready to DIY your website the smart way? Grab the Rooted Template today and create a site that feels aligned, professional, and effortless.