Let’s start with this:

An evergreen funnel isn’t just some techy setup with an email opt-in and a prayer.

It’s a strategic, thoughtful system that guides your audience from “just found you” to fully ready to buy—without requiring you to show up every single day.

The goal?

To create a lead generation and sales engine that runs quietly in the background, so you can rest, travel, take care of your kids, or just… breathe—without losing momentum in your business.

Here are the 5 pieces every high-converting evergreen funnel needs—and why I include all of them in the done-for-you builds I offer.

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1. A Lead Magnet That Actually Attracts the Right People

This isn’t just a pretty PDF or a recycled checklist. Your lead magnet is your first impression.

It should:

• Solve a real, specific problem your dream client is actively struggling with
• Be easy to consume (and instantly valuable)
• Naturally lead into your paid offer

We’re not giving away the farm here—we’re giving them a taste of what’s possible with you.

2. A Landing Page That Converts

Your lead magnet could be incredible… but if your landing page isn’t clear, compelling, and easy to use? You’ll lose people before they even opt in.

A good landing page is:

• Focused on one thing (don’t distract them)
• Designed to be mobile-friendly
• Written to meet your ideal client where they are right now

This is your chance to earn their email and their trust.

3. An Email Sequence That Builds Connection and Converts

The download is just the beginning. What happens next is where the magic is.

A high-converting email sequence:

• Welcomes them with warmth and intention
• Builds credibility and trust (without being “teachy” or overwhelming)
• Softly positions your offer as the natural next step
• Makes them feel seen

This is where your voice, your values, and your brilliance shine.
And yes, I write every word for you.

4. A Core Offer That’s Aligned (and Positioned Clearly)

You don’t need to “pitch” your offer.
You just need to show how it fits.

A smart evergreen funnel leads naturally into your paid offer—so by the time someone finishes your email sequence, they’re already thinking, “This is exactly what I need.”

It doesn’t have to be a course or digital product, either. Your evergreen funnel can point to a service, coaching program, or even a high-ticket offer. It’s all about the positioning.

5. Evergreen Content That Keeps the System Alive

The funnel works. But the fuel? That’s your content.

To keep bringing in fresh, aligned leads, your funnel needs support from content that drives traffic consistently—without relying on you to post daily.

Think:

• Blog posts (that show up in search results for months to come)
• Pinterest pins (with built-in long-term visibility)
• Social posts (repurposed from your best ideas, not created from scratch)

This is how people find you—and stay in your world long enough to buy.

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Here’s the truth most people won’t tell you…

Setting up an evergreen funnel takes real time, real strategy, and real intention.
It’s not a Canva template and a half-written welcome email.

It’s a system—and systems work best when they’re built by someone who actually knows how to make all the pieces fit together.

That’s where I come in.

This summer, I’m creating a handful of done-for-you Evergreen Sales Systems—custom-built to reflect your brand, voice, and audience.

So you can spend your summer resting, living, and doing literally anything else…
while I build the system that will support your business for the rest of the year (and beyond).

Aligned + Automated is opening soon.