branding

Kristen Sharp

Kristen Sharp's work operates in two distinct worlds. She leads corporate workshops for organizations that expect polish and precision, and works with private clients through intimate 1:1 engagements and retreats that call for something warmer and more personal. Her brand needed to speak credibly to both — without feeling like two different businesses.

Before we worked together, she had no website and was relying on Canva templates in generic beige and pink that gave no real sense of the depth or range of her work. It was the kind of brand that blends into the background — fine for getting started, but not built to hold the attention of a corporate decision-maker or a client investing in a personal retreat.

We built her a brand with two intentional expressions: one structured and boardroom-ready, the other grounded and earthy. Same expertise, translated for two very different rooms.